How usable is your product? Any ideas? Most companies spend a lot of time focusing on the functionality of their products, often to the detriment of the actual ability to use that functionality by the average user. NTS can assist you in determining the usability of your product by providing end-user analysis with various user experience (i.e. novice, intermediate, expert, etc.).
NTS Testing Laboratories coined the phrase "Look and Feel" from the term, "User-Centered Design" or (UCD) by Wesley E. Woodson. Woodson defined UCD, "As the practice of designing products so that the user can perform required use, operation, service and supportive tasks with minimum stress and maximum efficiency."
Based on UCD, NTS can perform a qualitative usability analysis of your product, determining whether or not it's designed from the "human-out" and confirming that product's design is "made to fit the user" and not the "user made to fit the design." This approach, a sub-set of UCD, will not only give the developer a clear understanding on how well their product will perform in the open market but also keep within their tight budgets that are mandated by today's economy.
NTS has extensive experience in performing usability testing for our clients. Let us develop a test plan for your product detailing the various areas of evaluation so that you can determine how your end-users will respond to your product. We can use our NTS Look & Feel test methodologies to help you determine if your product is ready for release or needs more work.
Contact NTS today to find out how to get your product tested today!
